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Even when things are not going well, they are going well


With Action Déco, everything is always beautiful and positive

I am a firm believer that there is always something positive in everything. Even in some of the sadder days, I see the good and the beautiful.

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I have sometimes been criticized for being too happy with life, for living in a world of unicorns. I am often told that life is not always rosy. It's true that I live in a world of unicorns and I really don't hide from it. However, if situations arise, let's say pale pink or grey, I am perfectly aware that there is a learning curve, the premise of a life change, a lesson not to be repeated. My rational side sees clearly, it just doesn't let itself be clouded by these temporary clouds, however big they may be.

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Take this example to illustrate my point. When I had the idea of Action Déco, I intended that my site would quickly become a reference for buying art reproductions, just as Amazon is a reference for online shopping. And this, from the first year of existence, no less. Did I succeed? No. On the contrary, there were more adjustments than expected, I changed my approach several times. I've told you about my artists, decoration, emotion, tree planting. There is a lot to confuse people. I understand it, I agree, I persevere.

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Will people eventually flock to buy my white aluminum and acrylic art reproductions online? I hope so, to my artists and me. Until that time comes, I am not sitting idly by, I am working steadily and wholeheartedly and opening myself to the possibilities. I am grateful for the opportunities that present themselves and make Action Deco known in a different way. Museums (yes, yes, a second one is coming!), international exhibitions, my new role as an art broker.

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I accept that it is otherwise, and you know what? I love what's going on. I welcome, I accept, I thank. My basic needs are generously met here and now, that's what's important. I am so focused on my mission to reforest the planet that I don't care about traveling or owning a fancy house. As long as I'm warm and there's something to eat and chocolate, I'm happy.

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It will be a great accomplishment to be a reference in my field. I would be more than happy to write big royalty checks to my artists and tell the Fondation SETHY that I am giving them money to plant thousands of trees.

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It's just not the right time, as I write this, to claim to be the Amazon of art. Should I get angry, should I cry about it? No. I simply go about my business in pleasure, in love with my artists and my own, my four-legged ones, with what I have in the moment.

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It's always sunny up there in the sky, even behind the clouds.

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Action Déco, your wall decoration, your emotion and greenery in profusion

1 tree in the world with our printer / 1 tree in the Eastern Townships with the Fondation SÉTHY

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